Minggu, 30 Oktober 2011

spoof

Faster
One day a boxer is interview by a reporter,about his match. Reporter come to the boxer and asked “how about your match?”said reporter.
“the strike and stike I gave to my rival”said the boxer . “then the last dtrike I gave to my rival too, finally” the boxer stop his word.
“Finally you can defeated your rival,aren’t you?”continue reporter . “ No!i’m who defeated by my rival than I faintes’ in the fact when I gave him my ladt dtrike,his strike faster than me and make me fainted.” Said the boxer.
Procedure
Treble Kicker                                    http://www.dskon.com/wp-content/uploads/2011/09/sushi-tei-jakarta.jpg
Ingredients :
·        70 gr                          Sushi Rice
·        1\2 piece                  Nori
·        2 gr                             Tobiko
·        10 ml                                     Mayones
·        25 gr                          Japaness Cucumber
·        20 gr                          Tuna

Complement            :
·        Washabi
·        Ghari
·        Shoyu

The Way to Make :
1.     Flat the rice on Makisu (bamboo roll) who has layered by plastic wrap and Nori. Spread Tobiko on Sushi Rice.
2.     Return Nori until yhe rice beneath.
3.     Spread Mayones on Nori, Put the Japaness Cucumber and Tuna. Then roll it.
4.     Cut Sushi to 6-8 pieces. Dishes it with the complement.

POETRY

Wait
I quite
Wait someone who haven’t come
Someone who always come to my dream
Someone who always I missed
Would dove come and give me a news
A beautiful news that I always wait
Where sadness changed to happiness
Where loneliness dhanged to togetherness
Oh morning dew
Tell Him that I always missed Him
Tell Him that I never wanna lost Him
And tell him…
That I always wait for Him
Stars in the sky
Will he come among the birds fly ?
Will he come among the rain

DUKUN TIBAN


Dukun tiban is the one of fenomenal phenomenon in Indonesia. Dukun tiban is someone who can’t recover the sick suddenly can recover the sick because of one accident. We can take the example from Ponari. Firstly Ponari is an usual kid but after he found a stone when  rain suddenly he can recover the sick. After he found that stone one of his neighbour sick then he dip his stone  to water and give it to his neighbor, and he can recover his neighbor by his stone.Many people in Indonesia believe that Dukun tiban can recover  many sickness.they believe that dukun tiban has a supranatural power that can recover  many sickness. They willing to crowd to get the medicinal from dukun tiban. Although it just dip the stone into a cup a water,until they take the water from he take a shower. Whereas, it can be secure for their health. but people still believe dukun tiban to recover them. This phenomenon showed that Indonesian easy to influence of the news that they heard. Without thinking the advantages and disadvantages of it. Government should be correct this context . how people can get recover  just dip a stone in a cup of water then drink it,people can get well. It thruth that there are special human that can recover the sick although they are not a doctor  but not suddenly they get it.

Kamis, 27 Oktober 2011

http://www.youtube.com/watch?v=qekZeTtjXxM



The Example of Theory Advertising Language in Television
The Example of Theory Advertisng Language

spoof

Spoof
SMELL’S AIR
One day  Arthur king called Naserudin. He called Naserudin because he has one question that must be answered by Naserudin. Naserudin came to the castle and meet Arthur king.
“sincerly Yours mr,any trouble till you called me to come to this castle?”said Naserudin. “Naserudin, I heard that you are a smart boy,and I think you can help me to solve my problem.”replied Arthur king. “of course, what can I help for You Mr.”said Naserudin. “in my whole life I always asked to My mind how can I smelled the air?”said Arthur king. Naserudin motionless.Then Artuhr king said “I give you 3 days to think  about my question and if you can’t answer my question I will killed you.”said Arthur king. And of course I will give you a special room in order nobody disturb you and 3 days later you come to me and give me the answer.”continue Arthur king.
Arthur king leave Naserudin,Naserudin always think of the question but he never find the answer.He confused to think about it.the first day end,he can’t to find the answer.
In the second day he haven’t get the answer,until the second day end. He very hopeless. He scared to think that he will killed.he can’t sleep because he always think abaout the answer.
Until the third day come he haven’t get the answer. He has think hard about the answer but he can’t find the answer. 15 minutes later he will meet with Arthur king,he already to get his death today. He give up about it. Until  the soliders come to his room and tell him that he must meet with Arthur king 15 minutes later. Suddenly he heard a sound.Finally………
After few minute he meet with Arthur king. He come to the castle and Arthur king has meet Him. He very exiceted to hear the answer. “how about my question Naserudin, have you found the answer.”said Arthur king. “I think so, Mr.” replied Naserudin. Then Naserudin give him an empty bottle. “Are You kidiing Me?”Arthur king was very angry. “I don’t ,it’s My answer Sir!”replied Naserudin. “Are you sure that this the answer of my question?”asked Arthur king. “of course,Sir.” “ok!you have know the consequent if you can’t answer my question.”added Arthur king “Sir,you just open the bottle then you’ll find the answer.”said Naserudin. Then Arthur king open the bottle and he smell the bad smell from the bottle. “what is it??it’s so small bad!”said Arthur king. “I beg  Your pardon Sir, from your question  that you wanna smell the air’s smell, and I think if I put my stomach gas into the bottle. It can make you smell the air’s smell”. Answered Naserudin

Minggu, 23 Oktober 2011

Prosedure

Biff Bang Roll
Ingredients      :
  • ·        36 gr                Sushi Rice
  • ·         1 piece             Nori
  • ·         10 ml               Mayones
  • ·         25 gr                Cucumber
  • ·         20 gr                Tuna Chunk
  • ·         30 gr                Crab Stik


Complement   :
  • ·         Washabi
  • ·         Ghari
  • ·         Shoyu


Way to make   :
  1. 1.      Flat the rice on Makisu (bamboo roll) who has layered by plastic wrap ang Nori.
  2. 2.      Return Nori, until the rice beneath.
  3. 3.      Spread Mayones in Nori, Put the cucumber and Tuna chunk then roll it.
  4. 4.      Cut sushi tp 6-8 pieces, put the Crab stik on sushi. Dishes it with the complement.



Senin, 17 Oktober 2011

THEORY OF ADVERTISING LANGUAGE


Theory of Advertising Language

Abstract
language is the soul of advertising. In this paper, efficient control of discourse theory to look at advertising language of discourse rhetorical effect and to achieve communicative effects.
Keywords
advertising language communicative effect of discourse control efficiency
Advertising is the advertiser in a planned manner through the media of goods or services Information in order to promote sales of an important means of mass communication. Language is the soul of advertising, advertising language is to use language to widely advertised, a good advertising language to facilitate understanding and recognition of consumers, resulting in the desire to purchase; while the ‘alternative’ advertising is self-defeating, counterproductive, or even people to cast aside . This paper from the controlling effect of discourse theory, a cursory analysis of some ads, look at these ads from the positive and negative effects of the rhetoric, and their access to the discourse communicative effects.
A discourse theory of control effect
Control effect of discourse theory is that the use of the field of rhetoric is the language of discourse control efficiency of science, that is based on the specific communicative purposes, using the most targeted discourse strategies, effective regulation and control of discourse activities to promote the successful realization of discourse effects. Discourse effect is to reflect the effect of a center to express effects, communication and social effect three kinds of effects of the combined effect of the harmonization of the system. Icons are as follows:
Expressive effect is that a speaker of words and inability to express one-way effect, aimed at the pursuit of ideological content words to express the full and fitness of their criteria for judging good or bad words and ideas between the content of the appropriateness of the degree; response effect of the receiver were made according to the intention of calling party response to a particular communicative act is good or bad, it embodies the discourse of interpersonal communication activities, the essence and nature of the act.
Second, analysis of advertising language
(A) the classic advertising
Such advertisements in-depth understanding of their products and consumers on the basis of psychological or demand, so that consumers and generate interest in the ad buying motivation, from manufacturer to achieve the communicative intention of the kinds of activities in a successful communicative discourse.
1. Doubt the temptation to type
Determined according to the psychological characteristics of people seeking strange, or directly to induce consumers to use a particular product will then bring about their happiness, beauty, excitement and experience, to stimulate desire to buy.
(1) an apple a day, you make a doctor of unemployment. (Fuji apple ads)
After the consumer’s mind will understand: As long as an apple every day, people will rarely sick, so that a doctor does it mean that unemployed? That being so, it is also the choice of Red Fuji apple can imagine.
(2) Yum! (Nescafe ads)
This ad popular concise, memorable, increased penetration of advertising messages and commodities information, familiarity, to meet the people’s pursuit of exotic psychology.
Are: Deborah Shilun, extremely comfortable! (Bausch & Lomb contact lenses advertising); thermal performance is like – a beacon for the winter (Hengyuanxiang wool underwear ads) and others.
2. Commitment to a promise-style
Commitments and promises, that is to give consumers a material benefit or physical Health or mental enjoyment of promise, and promise.
(1) prices have higher nutrition is much richer. (Lu wreath salad oil ad)
Starting from the high prices and high quality point of view, the ‘little’ and ‘more’ comparison, ignoring high prices of factors, concentrated in its commitment to the rich nutrition, very persuasive.
(2) you just click the shutter, and the remaining subject, I do. (Kodak automatic camera ads)
Emphasize the characteristics of automatic cameras to consumers in a very real feeling, language, humor funny, easy to understand.
Another: In order to guard your skin (Gillette shaving balm advertising); one in hand, Manshi are fragrant (Yi Zhixiang brand incense ads) and others. Reposted elsewhere in the paper for free download
3. Metaphor humor
With a lively sense of humor, images of specific features, can move people’s feelings and trigger people’s attention and prompted action to promote their products, increase product market share.
(1) The eyes are the windows of the soul, in order to protect the eyes, the placement of glass in the windows. (Bright glasses ads)
Talk about the importance of eye, again the importance of eye protection, and finally gives way to protect hair, that ‘the placement of the glass in the windows’, in order to encourage people’s eye-consciousness, every step of the introduction of the goods to the top.
(2) In addition to money, we are printing everything! (France copier advertising)
Tone with a joke to say money can not be copied, inter alia, all available copies, thus highlighting the superior performance of the copier.
Include: MAXAM hand cream, like the mother’s hand, gentle and still (MAXAM Cream Advertising); smart do not have to utterly (Yi Fa Ling ads).
4. Human relations sensible style
Such advertising language to family ties, friendship, love as a guide the content, rendering the atmosphere of a kind of intimate touching, triggering people’s inner feelings, to promote the desire to buy the products.
(1) In order to kiss each one more perfect. (Green Arrow chewing gum ads)
Kiss is an inevitable phenomenon in men and women love to love chewing gum and green arrows in the kiss to compare have a very strong temptation, but also can stimulate people’s desire to buy.
(2) The Confucian house wine and tells the people homesick. (Confucian family liquor advertising)
Is full of human relations, family ties in China, Confucian family to drink wine, can have the feeling of home, forming a beautiful image of the home, together with the hot movie scenes, people can not forget a long time.
(B) Alternative Advertising
Alternative advertising or for the pursuit of artistic quality and weaken its authenticity, or the psychological habit of ignoring your audience, or the name of an ethical Culture of ‘walking a fine line’, virtually to the consumer advertising and product left a bad impression, which is difficult to obtain effectiveness of the publicity business is expected to achieve the purpose of promoting sales.
Source : http://eng.hi138.com/?i162245#